This past week I personally visited over 100 websites and searched for real estate videos in more than 20 cities. I was somewhat surprised at what I found, so that’s what this blog “We’re Really Screwing Up!” is all about.
So at this point we should all know that most buyers start the “home search” process on the Internet. Because of this, it’s only logical for an agent to have a website that provides a wealth of information to attract said shoppers, right? And those potential customers will be Read the rest of this entry »
Life comes with no guarantees, and a good life is seldom accidental; instead, it’s achieved through hard work and focus. Having a good life is all based on the first step: defining what “a good life” means for you and your family. My mother and father would have told you they had a great life, but their life would not have been a good life for Carolyn (my wife) and me. A career in real estate is filled with times of extreme joy and success, which are sometimes followed by moments of extreme frustration and despair. I’ve experienced them all, and unfortunately Read the rest of this entry »
I believe we live in one of the most exciting times in human history, especially if you have a career in real estate. The opportunities we have to sell are truly unlimited. However, it really concerns me that so many REALTORS® don’t take advantage of the many opportunities videos provide to reach potential buyers and sellers. That’s what prompted me to write this blog, “Three Reasons Why Real Estate Agents Should Use Videos to Market Themselves and Their Listings.” I teach real estate seminars across the country, and it disturbs me to see that there are so many real estate agents and companies that have ZERO videos posted on YouTube. This is not smart: videos are an Read the rest of this entry »